Bodysmith’s Gym Business Card

Bodysmith Gym Business Card

A simple, minimalist business card. My limitations: 1 colour, white background, nothing too fancy. So I paid attention to the layout; blocking the content, making it readable but still friendly. The card has a rigidity that works for a habitual regimen that training must become in order to get results. And at Bodysmith Gym, Lydia Layne-McLean gets results.